Mobile World Congress is the world’s largest gathering for the mobile industry, organised by the GSMA, & held in the Mobile World Capital Barcelona, 22-25 February 2016.
txtNation have put live its newest direct connection in Ireland on the fast growing Tesco Mobile network.
Now out of testing, the connection went live today. Currently setup for Mobile Billing and Short Codes across Standard Rate, Free to End User and also Premium SMS on a wide range of price points.
Michael Whelan, CEO txtNation commented, “This is a big value add for Irish service providers who will now benefit from a network with a growing market share via our direct network connections.”
Tesco Mobile Ireland said its customer base rose by more than 40 per cent last year. The mobile virtual network operator (MVNO), which is a joint venture between retail giant Tesco and Three, gives it a 5.9 per cent market share. Source Irishtimes.
For more information on Ireland please contact us.
With more and more Mobile Operators (MNO’s) changing their strategy and plans to partner with Over-the-Top (OTT) players such Facebook and WhatsApp, txtNation has already begun to bridge this gap between the operators and the service providers.
- Nearly all MNO’s see the advantages in OTT and being part of the action.
- Over 3/4 of MNO’s want OTT partnerships to bolster revenues.
- Nearly half of MNO’s want to partner with Facebook and WhatsApp.
With P2P voice and SMS messaging revenues in decline over recent years, network operators are needing to look to alternative revenue sources.
Mobile operators need to change their role in the SMS messaging market, here is why:
[Source: Analysys Mason, 2014]
txtNation is partnering with OTT service providers worldwide in a bid to become their one stop service provider.
Over the last several years txtNation has been building up its messaging and billing footprint to facilitate such service models, highlighting chat and dating as the fastest growth area. txtNation are currently working with many OTT providers across mobile messaging and several social services across mobile operator billing.
Making use of txtNation’s Virtual Mobile Numbers (aka. long numbers) and enabling multi-communications, true two-way interaction is now possible for OTT application developers worldwide.
txtNation CEO, Michael Whelan comments “We have added significantly to our coverage in Virtual Mobile and SMS routing over the past year, tying up deals with many worldwide network operators. We will continue to build on this growth and coincide this with existing technologies like short codes.
My vision is simple; the future of the phone number being virtual and to enable Voice activation alongside SMS, building on our successes and bringing MNO’s back into the mix! Making them relevant for such high growth OTT services.”
txtNation want to change the way in which operators participate in OTT, allowing users to take complete control of their messaging and voice flow across all communication channels, giving the mobile customer the choice on how to develop their conversations.
See how Nextplus are using Virtual Numbers for their messaging & calling app loved by millions. http://www.nextplus.me
Read more on our messaging on our product page, http://www.txtnation.com/mobile-messaging
We are delighted with the positive response to our sixth-generation control panel, MytxtNation, and have introduced a few updates in the past week to enhance your use of our key tools.
We have now made it easier to request new services from MytxtNation. Simply visit the “All APIs” page for a clearer directory of all our available services and a new request feature, allowing you to select the mobile billing and messaging services of interest, which then gets shared with our business development teams.
An experienced representative, or your account manager if you have been assigned one, will then discuss the next steps to ensure we are all lined up. Our focus is on getting your services up and running, ensuring your compliance, technical and business needs are met.
You can find the “Request Service” button throughout MytxtNation. Click one or more services, or tell us about any bespoke needs not listed, confirm your email address or those of your partners, and submit. It’s the quickest way to tell us what you need directly from our control panel.
We are pleased to be recognised for the Inc. 5000.
txtNation has made the 2015 Inc. 5000 list of the fastest-growing private companies in Europe.
Out of the millions of private companies operating from Greater Europe, only a few can boast of having achieved this. As part of the Inc. 5000 Europe list, we join an elite group of companies. Many of today’s most successful U.S. companies received their first national recognition when they appeared on the Inc. list.
Leading SMS Messaging Aggregator, txtNation have announced they have released a new, next generation SMSC in a bid to mix it with the best, in the SMS wholesale market.
Substantial investments over the last year have enabled txtNation to add further functionality and routing options to their messaging services.
txtNation are responsible for terminating hundreds of millions of SMS messages and HLR lookups each month. The new SMSC has been plugged in to their already well established direct mobile operator connections and to improve this growth further they have added a scalable infrastructure that is required to facilitate the high volume of messages.
One of the main reasons for adding the new SMSC was the demand to support SS7 and Sigtran connectivity. These features have now been added with many other new features including an advanced low cost routing platform with flexible service based logic, home routing functionality, multiple improvements across filters and messaging rules, increased monitoring and reporting, pricing control and a focus on reducing network demands; meaning the removal of additional capacity on HLR.
txtNation claim they can now process a throughput in excess of 2000tps via their new SMSC and alongside this they can provide a newly revised fully global A-Z routing table for wholesale clients who demand stable, quality routing and pricing.
Access to the rapid availability of bulk SMS messaging rates from mobile operators globally, is all part of the new interconnection options now available from this set up. All of this extra value meaning the business is in an enviable position to deliver on their promise on high quality global messaging.
Michael Whelan CEO, txtNation commented “Our new SMSC gives us improved throughput and pricing options for our clients internationally across SMS termination and HLR Lookup. Clients can now take advantage of our new features and improved coverage with our wide range of API options.
By skipping messaging partners in the middle and brokering with the telco’s direct, provides our clients with higher throughput, improved service levels and better pricing options.”
txtNation’s proven track record in the industry as a leading aggregator, working in multiple markets and being renowned for SMS termination, has led to much interest from clients.
To coincide with this, a specialist business development team based in Manchester, England is currently being set up, focussing on wholesale SMS messaging with it’s aim to follow on from txtNation’s Enterprise success.
Paul Adams, txtNation Head of Messaging commented, “Earlier this year we decided to make a significant financial investment into our infrastructure with a new SMSC, plugging in our already established forty plus direct mobile operator connections and adding further wholesale routes. To celebrate the launch of our new SMSC we are offering fixed rates for the next couple of months, for those signed up by the 6th October.
We are all looking forward to a very successful 2015, welcoming our new wholesale team and watching them play a major part in our future success.”
txtNation are offering interested businesses the opportunity to test out their new SMSC by emailing firstname.lastname@example.org.
You can find out more about txtNation and it’s mobile messaging by visiting http://www.txtnation.com/about/call/, emailing email@example.com or calling +44 (0)203 283 8828. Latest news can be found on txtNation’s blog at http://blog.txtnation.com.
txtNation has absorbed Manchester based mobile messaging company, PushMobileMarketing Ltd in a move that sees Paul Adams, PushMobileMarketing Managing Director appointed as Head of Messaging at txtNation.
This comes as part of the award-winning mobile billing and messaging provider’s push to scale up its mobile messaging division.
PushMobileMarketing provides both UK and Global SMS termination through stable and secure quality routing options, offering access to 800+ mobile operators around the world.
As txtNation’s newly appointed Head of Messaging, Paul brings a wealth of experience and a solid reputation to txtNation, allowing the business to offer increased service levels to its already blossoming client base. Previous to PushMobileMarketing, he has had roles across wholesale voice and telecoms.
Michael Whelan, CEO of txtNation commented “The demand for SMS messaging is rising. This combined with our platform, analytics and commercial improvements across our core messaging mix of SMS, HLR and USSD, it’s a very exciting time. We have absorbed PushMobileMarketing and have are delighted to bring Paul on-board, benefiting from his experience and vast industry knowledge.”
Paul Adams, txtNation’s new Head of Messaging commented “After speaking with Michael and spending time at txtNation’s head office, the vision that he and the rest of the business have for messaging made it an easy decision to join the team and help deliver results with the new dedicated bulk SMS division.”
In response to the growing use of mobile internet in Ireland, txtNation has launched its optimum mobile billing solution for the mobile web, ‘Single-Click’ payments. The new service enables customers to pay with one click, being charged to their phone bill or pre-paid credit.
With a population of over 4.5 million, Ireland currently has a smartphone penetration of 53%, compared to 39% in late 2012. On top of this, more than one in four people in Ireland has access to a tablet, driving commerce on devices.
Recent statistics also show that 82% of 18-24 year olds in Ireland own a smartphone, compared to 79% of 25-35 year olds and 29% of over 55s. 18-35 year olds are a key demographic for mobile payments, highlighting the opportunity for business growth through m-commerce.
txtNation enables mobile payments in Ireland in partnership with the mobile networks; Vodafone and O2, providing the interface as a gateway to the platform via mobile operator billing. Merchants are able to customise the payment window to suit the rest of their website.
How ‘Single-Click’ mobile billing in Ireland works:
The billing window is customisable. The above is an example.
This follows the launch of ‘Single-Click’ payments in Sweden and the UK and is part of the award-winning company’s push to provide optimum mobile billing solutions for the mobile web in a number of countries.
txtNation’s Irish ‘Single-Click’ mobile payment solution detects the user’s mobile number through MSISDN forwarding, then accessed on a mobile web connection. This then enables the customer to click one button to pay.
Michael Whelan, txtNation CEO said “We are delighted to be able to offer ‘Single-Click’ billing in Ireland. Mobile web optimised payment solutions are key to growth through mobile as they offer the best possible customer experience, greatly increasing conversion rates.”
To get set up its as simple as declaring your URL(s) to txtNation. We will then white list them with the mobile networks. Read more on our FAQ. See our API and read more about our coverage in Ireland. If you would like to discuss how your business can benefit from ‘Single Click’ mobile billing, please contact us.
Mobile billing and messaging company, txtNation has worked with BuyGameCredit.com, enabling them to sell Xbox points and Gold Membership, using mobile payments.
The points can be used to purchase Microsoft Xbox games, meaning this is a quasi-physical product, previously typically sold ‘physically’ in a retail environment. Working with the mobile network operators, txtNation were able to negotiate lower transaction fees after discussing this specific business case, allowing Buy Game Credit to remain competitive.
txtNation enabled Buy Game Credit to provide mobile payments through their website and mobile site via Direct Billing across a number of countries worldwide, connecting to the txtNation Gateway APIs to power their in-site purchasing.
The new payment method went live first in Sweden and Norway before other countries, all with a successful launch and great response. Buy Game Credit spoke to their customers via a survey and found that 93% would never buy their Xbox points with any other payment method than mobile payments.
txtNation’s Chief Business Development Officer, Danny Marino commented positively on the new service “This is an exciting new service, which has been made possible by our close relationships with the mobile network operators. Buy Game Credit’s research has shown there is an appetite for mobile payments among gamers.“
Leading mobile billing and messaging provider txtNation announces its acquisition of mobile entertainment outfit 24GMedia.
24GMedia, with headquarters in the UK and South Africa, designs, integrates and maintains consumer-focussed mobile payment apps for top-fight brands such as Pizza Hut and leading operators in online gambling. It specialises in solutions for selling digital and physical goods in a safe, secure and simple manner.
The direct relations and first tier operator connectivity assets of 24GMedia immediately expands txtNation’s existing global platform and is another step in the company’s drive towards bolstering its direct relations with MNOs in its home market.
txtNation’s platform, which recently celebrated its first decade, provides billing access to over 80 mobile operators around the world through a single API and a further 200 for messaging. The acquisition gives txtNation further access to 24GMedia’s strong relationships with MNOs in the UK and beyond to increase value and scalability for its clients.