txtNation is gearing up to launch a brand new US premium payment service, giving consumers and businesses alike superior ease of use and simplicity of integration.

The new stateside Direct Operator Billing option will be released by the end of the year and we are excited to share some early screenshots of the payment window to give a flavour of what is to come.

This will better unify premium services cross-network, cutting costs and lead times, and giving a timely boost to client campaigns under challenging economic conditions. It will significantly reduce the differences between mobile operators that were proving a bureaucratic nightmare for our clients.

txtNation’s expert compliance team offers support and guidance on the often complex regulatory side of the US market and will be on hand to help businesses leverage better Direct Operator Billing.

These improvements render our upcoming service more of a simple “plug-and-pay” option for clients wishing to target consumers in the US – significantly reducing regulatory and technical friction.

Initial screen

Initial screen

Entering your number

Entering your number

Selecting a product

Selecting a product

PIN entry

PIN entry

Terms and conditions

Terms and conditions

Success! Transaction completed.

Success! Transaction completed.


 

As seen in the above screenshots, end users pay in a few clicks via a simple, clean and easy-to-use interface. The consistency and friendliness of the payment flow reduces user confusion and promises to increase conversions and trust.

txtNation has a high level of expertise in Direct Operator Billing technology, having been front-and-centre in bringing the UK’s Payforit scheme to fruition and being the first British company to integrate and support WyWallet in Sweden. The company also consults widely in the industry on new innovations, with ongoing negotiations to kickstart similar payment mechanisms in Ireland, Finland and elsewhere.

Speaking of the development, txtNation COO Ashley Cross said “This has amazing potential to open the market to those who were previously put off by the difficulties of launching premium services in the United States. We can’t wait to put this product into the hands of our clients and to support them to monetise their services.”

Developments in the US mean the difficulties of market and technical fragmentation, and the lack of interoperability, are truly a thing of the past.

Contact us to find out how it can benefit your business today.

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