In response to the growing use of mobile internet in Ireland, txtNation has launched its optimum mobile billing solution for the mobile web, ‘Single-Click’ payments. The new service enables customers to pay with one click, being charged to their phone bill or pre-paid credit.
With a population of over 4.5 million, Ireland currently has a smartphone penetration of 53%, compared to 39% in late 2012. On top of this, more than one in four people in Ireland has access to a tablet, driving commerce on devices.
Recent statistics also show that 82% of 18-24 year olds in Ireland own a smartphone, compared to 79% of 25-35 year olds and 29% of over 55s. 18-35 year olds are a key demographic for mobile payments, highlighting the opportunity for business growth through m-commerce.
txtNation enables mobile payments in Ireland in partnership with the mobile networks; Vodafone and O2, providing the interface as a gateway to the platform via mobile operator billing. Merchants are able to customise the payment window to suit the rest of their website.
How ‘Single-Click’ mobile billing in Ireland works:
The billing window is customisable. The above is an example.
This follows the launch of ‘Single-Click’ payments in Sweden and the UK and is part of the award-winning company’s push to provide optimum mobile billing solutions for the mobile web in a number of countries.
txtNation’s Irish ‘Single-Click’ mobile payment solution detects the user’s mobile number through MSISDN forwarding, then accessed on a mobile web connection. This then enables the customer to click one button to pay.
Michael Whelan, txtNation CEO said “We are delighted to be able to offer ‘Single-Click’ billing in Ireland. Mobile web optimised payment solutions are key to growth through mobile as they offer the best possible customer experience, greatly increasing conversion rates.”
To get set up its as simple as declaring your URL(s) to txtNation. We will then white list them with the mobile networks. Read more on our FAQ. See our API and read more about our coverage in Ireland. If you would like to discuss how your business can benefit from ‘Single Click’ mobile billing, please contact us.